15 December, 2008
Research and Markets: Snapshots U.S. Facial Moisturisers 2008: 2007 Year-End Market Size Data, with 2008 Estimates

Snapdata's
Snapshots US Facial Moisturisers 2008 provides 2007 year-end market
size data, with 2008 estimates, 5 years of historical data and
five-year forecasts. The Snapshots report gives an instant overview of
the US facial moisturiser market and covers facial moisturisers, facial
cleansers, facial anti-ageing creams and acne treatments. Market value
is based on retail sales. The data is supplied in both graphical and
tabular format for ease of interpretation and analysis. The Snapshots
US Facial Moisturisers 2008 forms part of the Cosmetics &
Toiletries industry coverage.
Snapshots Report Overview:
The
Executive Summary within a Snapshots report outlines the main findings
of the report (market size, market shares and market forecasts)
Market
size is the measure of the total value or volume of a particular
product sold in a particular length of time. In our case it is the
total amount of the market covered by a title in the last whole year,
for example, in UK Beer 2005, all the beer consumed in the UK in 2004.
The aim of the report is to tell how much of the product was consumed
in the country discussed by value and by volume.
Market
Segmentation is a segmentation of the market by key product categories,
ideally by value and volume. For example: the yoghurt market can be
segmented into: drinking yoghurt, flavoured yoghurt and natural yoghurt.
Market Share is the share of each competitor in the market place and can be expressed in value or volume terms.
Market Share by Volume - each competitor's share of the total Market Volume Market Share by Value - each competitor's share of the total Market Value
This
measure of the market relates to the different distribution channels to
market for each product. The distribution can include the following
channels
Socio-Economic data
The key socio-economic indicators in each report will be:
* Size of population GDP - Gross Domestic Product Inflation rate Exchange rate
Forecasts
All
market forecasts are based on statistical forecasting techniques based
on historic performance (linear extrapolation of the market size, based
on the five-year historical growth). These statistical tools are
supplemented with qualitative parameters such as: industry
expectation/opinion. Socio-economic drivers, new product development,
technological advances, expected levels of market saturation etc.
Further Sources
In
this section we include important websites such as trade bodies or
trade associations relevant to the market. All sources whose data we
have used in the report and who have given us permission to use their
data are represented here.
All secondary sources in local and
global languages are scoured, from government statistics to trade
magazines. As the Snapdata model is unique as a product and
non-competitive to specialist publishers, the company has also been
able to develop strong relationships with companies such as Gartner and
ACNielsen, who provide secondary data points to cross check research.
Snapdata
aims for 3 to 4 data points for each table, and no secondary data point
will be used without written permission from the original source, which
not only verifies the quality, but also provides the integrity to use
the data. Once all secondary sources have been exhausted, the language
specialist researcher will then complete semi-structured telephone
interviews with the major companies in the industries to cross check
and verify all data available.
Benefits of the Snapshots Reports
The
Snapdata product range is designed to save time for clients by
providing an industry data overview, market size, shares and forecasts;
verified with full sourcing.
Easy to search, quick to access,
and clear and concise to use: Snapdata reports can save 40% of
resources in those early stages of a project. Sometimes just a report
from the Snapshots Series is all that is required for an internal
client's first request. But when the project develops, the reports also
help your internal research team prepare a fuller picture for their
end-users utilizing the further sources provided in each report for
industry drivers and analytical information, enabling them to provide a
more detailed document based on solid figures but tailored to the
end-users' requests.
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